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copy_team_collab [2021/07/21 14:51] karen.clark created |
copy_team_collab [2021/07/27 09:43] (current) karen.clark |
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| **Best practice guidance for collaborating with the copy team to ensure collaboration, | **Best practice guidance for collaborating with the copy team to ensure collaboration, | ||
| - | **__Scheduling__**\\ | + | **__Scheduling__** |
| - | Client Services to ensure one of the following task categories is clearly stated in the task section:\\ \\ | + | Client Services to ensure one of the following task categories is clearly stated in the task section: |
| - | • Strategic copy task – e.g. messaging frameworks, propositions, | + | *Strategic copy task – e.g. messaging frameworks, propositions, |
| - | • Creative copy task – e.g. campaign concepts, adcepts, creative themes/ | + | *Creative copy task – e.g. campaign concepts, adcepts, creative themes/ |
| - | • Copywriting task – e.g. campaign copy, tactical messaging, proofreading\\ | + | *Copywriting task – e.g. campaign copy, tactical messaging, proofreading\\ |
| This will ensure the resourcing team understands requirements and where the resource should be allocated and what collaboration might be needed. \\ \\ | This will ensure the resourcing team understands requirements and where the resource should be allocated and what collaboration might be needed. \\ \\ | ||
| Line 13: | Line 13: | ||
| **__Resourcing – strategic copy tasks__**\\ \\ | **__Resourcing – strategic copy tasks__**\\ \\ | ||
| If not directly owning the task, either Rintje Barnes, Ali Dodd or Matt Rippon will be assigned as a collaboration partner. \\ \\ | If not directly owning the task, either Rintje Barnes, Ali Dodd or Matt Rippon will be assigned as a collaboration partner. \\ \\ | ||
| + | Responsibilities: | ||
| - | Responsibilities \\ \\ | + | *Jon – When assigning a task make sure in the task thread it is communicated to the Client Services owner who the project support will be. \\ |
| - | • Jon – When assigning a task make sure in the task thread it is communicated to the Client Services owner who the project support will be. \\ | + | *Client services – When arranging briefing calls/ |
| - | • Client services – When arranging briefing calls/ | + | *Studio task owner – Make sure they understand who is supporting them on the task, the check-ins that have been agreed upon within the studio team, and what the stages of sharing WIP with Client Services will be.\\ \\ |
| - | • Studio task owner – Make sure they understand who is supporting them on the task, the check-ins that have been agreed upon within the studio team, and what the stages of sharing WIP with Client Services will be.\\ \\ | + | |
| - | **__Resourcing – creative copy tasks__**\\ \\ | + | **__Resourcing – creative copy tasks__**\\ |
| If not directly owning the task, either Michael Cavanagh or Rintje Barnes will be assigned as a collaboration partner.\\ \\ | If not directly owning the task, either Michael Cavanagh or Rintje Barnes will be assigned as a collaboration partner.\\ \\ | ||
| + | Responsibilities: | ||
| - | Responsibilities: | + | *Jon – When assigning a task make sure in the task thread it is communicated if anyone needs to join the briefing meeting.\\ |
| - | + | *Client Services – Invite project support to brief/ | |
| - | • Jon – When assigning a task make sure in the task thread it is communicated if anyone needs to join the briefing meeting.\\ | + | *Studio task owner – Share your work with your collaboration partner as agreed (if one is assigned). \\ \\ |
| - | • Client Services – Invite project support to brief/ | + | |
| - | • Studio task owner – Share your work with your collaboration partner as agreed | + | |
| - | (if one is assigned). \\ \\ | + | |
| If no partner is assigned, all work should be shared with either another copy team member before sharing with Client Services. To do this please assign the task on Radar directly to them with clarity about support/ | If no partner is assigned, all work should be shared with either another copy team member before sharing with Client Services. To do this please assign the task on Radar directly to them with clarity about support/ | ||
| **__Resourcing – copywriting tasks__**\\ \\ | **__Resourcing – copywriting tasks__**\\ \\ | ||
| + | Responsibilities: | ||
| - | Responsibilities: | + | *Studio task owner – All work should be shared with a colleague in the copy team before sharing with Client Services. To do this please assign the task on Radar directly to them. This review will be done purely to check consistency and grammar. It is your responsibility to make sure this is done promptly and the input is gathered at the right stage in the task so the deadline can still be achieved. |
| - | + | ||
| - | • Studio task owner – All work should be shared with a colleague in the copy team before sharing with Client Services. To do this please assign the task on Radar directly to them. This review will be done purely to check consistency and grammar. It is your responsibility to make sure this is done promptly and the input is gathered at the right stage in the task so the deadline can still be achieved. | + | |